Likewise, Fayetteville's Premiere Shared Working Space
The Project
From social media management to app development, IT management, and user experience (UX) web design, Nectar Labs redefines success for businesses seeking innovation and efficiency. In 2020, Nectar Labs forged a partnership with Likewise to contribute to the development of a shared workspace in Northwest Arkansas. This collaboration aimed at creating a versatile office space that goes beyond anything available in the region. Today, Likewise offers a multi-purpose office space in the heart of Fayetteville, Arkansas with collaborative work area for remote workers, event space, and more.
Objectives and Goals
Likewise sought our business expertise for a consultation, addressing crucial pain points in their business growth. Our strategic plan not only prioritized the creation of a secure shared work environment but also included measures to enhance digital infrastructure. The implementation of a user-friendly website and compelling social media strategies played a pivotal role in Likewise's journey to expand their digital presence.
Challenges
Shared Workspace Management
Likewise confronted a pivotal challenge tied to their business model—efficiently managing access, usage tracking, and billing for their shared workspace. Nectar's innovative solution involved developing a proprietary app. This app not only facilitated seamless sign-ups and usage tracking for individuals and businesses but also provided secure, personalized access through digital lock terminals. The robust security features empowered Likewise to monitor space utilization effectively and make informed decisions.
Shared Workspace Management
The second challenge was creating a compelling digital presence. Nectar's UX team crafted a responsive and visually appealing website, while our marketing experts took charge of managing Likewise's social media accounts. This strategic approach resulted in a robust digital footprint, attracting a growing user base each month and keeping existing members engaged with timely updates.
IT Network & Server Management
The second challenge centered around developing a secure IT network to house Likewise's servers, ensuring uninterrupted and fast web hosting. Nectar took on the responsibility of daily system management, offering seamless support to members, maintaining server health, and achieving an impeccable record with zero network failures or security breaches. Our commitment to excellence ensures a reliable digital infrastructure for Likewise members to thrive in their work environment.
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